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Thursday, December 15, 2011

From the Jeff Hurt Blog: 'Three Conference Speaker Processes that Will Alarm You'

Jeff Hurt just posted a great blog, 'Three Conference Speaker Processes that Will Alarm You'--which brings up some great take aways regarding who makes the final decision when hiring a professional speaker for an event.
What's even more interesting is the finding in the linked The Speaker Report: The Use Of Professional And Industry Speakers In The Meetings Market... an indepth look at the speaking industry from how organizations get ideas for whom to hire to how many of those looking for a speaker use a speaker's bureau.

Interestingly enough:

'The size of the professional speaker budgets also appears correlated with the perceived value of speaker bureaus. Only 4.8 percent of organizations with professional speaker budgets of $5,000 to $20,000 find bureaus extremely valuable versus an impressive 34.4 percent of organizations with budgets over $100,000.'

Why not utilize a speaker bureau who can help negotiate costs and recommend speakers to get the most out of your event?


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